Terms of Service

1. Agreement to Terms

By accessing or using Profit Prime services, you agree to be bound by these Terms of Service and all applicable laws and regulations. If you do not agree with any part of these terms, you may not use our services.

In these terms, "Client" means you or the clinic you represent, "Profit Prime" the contracting party delivering the services, "Parties" Profit Prime and the Client, "Proposal" the written proposal the Client accepts, and "Agreement" the agreement between the Parties formed by the accepted Proposal and these terms.

2. Services Description

Profit Prime provides Meta Ads campaign management and appointment follow-up for beauty and aesthetics clinics, and for medical, dental and cosmetic dermatology clinics. Specific deliverables, timelines, price, term and the guaranteed minimum of booked appointments are set out in the written proposal you accept before your first payment.

2.1 What is guaranteed. Before you start, we agree in writing a minimum number of booked appointments across your first 90 days, based on your treatments, your ad budget and your own quieter months. If we miss it, our management fee stops and we keep working until the number is reached. The system keeps running, and you keep your ad account, your patient data and every booking. The guarantee does not cover attended appointments or revenue. Whether a booked appointment is attended and becomes a paying client depends on factors outside our control, including your pricing, availability, and consultation process. What counts as a booked appointment, and the conditions that apply to the guarantee, are stated in your proposal.

2.2 Lead quality over volume. Campaigns are optimised for booked appointments, not the lowest possible cost per enquiry. Qualification criteria (treatment, timing, location and budget suitability) are agreed with you in advance. A campaign meeting the agreed qualification standard satisfies our obligations even where the cost per request exceeds figures published elsewhere on this website, which are historical results for specific campaigns and are not forecasts.

2.3 Additional services. Website development, search engine optimisation, and related digital work may be provided by separate written agreement where it supports your campaign. These are quoted individually, fall outside the booked-appointment guarantee, and are not included in monthly retainers unless expressly stated.

2.4 Advertising spend. Media budget is paid by you directly to the advertising platform and is separate from our fees. We do not mark up advertising spend.

2.5 Proposal prevails. These terms and the written Proposal you accept together form the Agreement. If the Proposal differs from these terms, the Proposal prevails. These terms apply to everything the Proposal does not regulate. The terms that apply are those published on this page on the date of the Proposal; later changes apply only as set out in section 15. You can request a copy of these terms free of charge at any time.

2.6 Platform restrictions. If an advertising platform blocks or restricts your ad account, page or payment method for a reason not caused by Profit Prime, the guarantee period pauses for as long as that lasts.

3. Payment Terms

Project-Based Services: Payment schedules are outlined in project proposals. Typically: 50% deposit upon project commencement, 25% at project midpoint, and 25% upon completion. Projects will not commence until the initial deposit is received.

Monthly Retainer Services: Billed at the beginning of each month. Services may be suspended if payment is more than 7 days overdue.

Late Payments: Invoices are due within 14 days unless otherwise specified. Late payments may incur a 2% monthly interest charge and may result in suspension of services.

4. Client Responsibilities

Clients are responsible for:

• Providing necessary content, images, and materials in a timely manner
• Providing feedback and approvals within agreed timelines
• Ensuring they have rights to use all provided materials
• Maintaining confidentiality of login credentials and admin access
• Backing up their data and content (unless covered under maintenance agreement)
• Keeping real appointment availability and working booking and communication systems, and responding to enquiries promptly

If you materially fail to meet these responsibilities, the guarantee period is extended by the time lost as a result.

5. Intellectual Property

Client Content: Clients retain all rights to content, logos, and materials they provide.

Deliverables: Upon full payment, clients receive ownership of final deliverables (websites, graphics, copy). Profit Prime retains all rights to its pre-existing materials and reusable systems, including code frameworks, templates, automation workflows, AI prompts and agents, campaign structures, scripts and methods. Payment for services does not transfer ownership of these underlying materials.

Portfolio Use: Profit Prime reserves the right to display completed work in portfolios, case studies, and marketing materials unless otherwise agreed in writing.

6. Project Timelines

Timeline estimates are provided in good faith but are not guaranteed. Delays caused by client feedback, content delivery, or third-party dependencies may extend project completion. We will communicate any anticipated delays promptly.

7. Revisions and Scope Changes

Each package includes a specified number of revision rounds. Requests beyond the agreed scope or revision limits may be subject to additional fees. Significant scope changes will require a new proposal and agreement.

8. Warranties and Disclaimers

We warrant that services will be performed professionally using industry best practices. However:

• Except for the guarantee in section 2.1 and your proposal, we do not guarantee specific search engine rankings or marketing results
• We are not responsible for third-party services, plugins, or platforms
• Website performance depends on client's hosting environment
• Services are provided "as is" without warranty of uninterrupted or error-free operation

9. Limitation of Liability

Profit Prime's liability is limited to the amount paid for services in the 12 months preceding any claim. We are not liable for indirect, incidental, consequential, or punitive damages including lost profits, data loss, or business interruption. Nothing in these terms limits liability for intent or deliberate recklessness, or where the law does not allow a limitation.

10. AI Voice Interactions and Call Recordings

We may use human or AI-assisted voice systems for consultations, scheduling, handling enquiries and service delivery. AI systems can make mistakes. Their output assists communication and scheduling and is not professional medical, legal or financial advice. Important decisions should be confirmed with a member of our team, and you can ask for human assistance at any time.

Where a call is recorded, you are told before or at the start of the call. Recordings and transcripts may contain personal data. We process them only for stated purposes, such as service delivery, quality assurance, security, handling disputes and, where the law allows, training and improving our systems, on a legal basis under applicable data protection law, including the GDPR. Details, including your rights of access, objection, restriction and erasure, are in our Privacy Policy.

11. Confidentiality

We maintain strict confidentiality of all client information, business data, proprietary materials, and conversation recordings. We will not disclose confidential information to third parties without client consent, except as required by law or as necessary to provide services (e.g., AI processing partners with strict confidentiality agreements).

12. Term and Termination

12.1 Monthly services. Monthly services start on the date stated in the Proposal and continue for a minimum term of 3 months from go-live, or for the fixed term agreed in writing in the Proposal (3, 6 or 12 months). Where the Client enters into the Agreement in the course of its business or profession, the Parties expressly agree that the Client may not terminate the Agreement before the end of the applicable minimum or fixed term, except as expressly provided in this Section, Section 2.1 or the Proposal, or where mandatory applicable law provides otherwise. The Client remains responsible for the agreed monthly fees throughout the applicable term, except where this Section, Section 2.1 or the Proposal provides otherwise.

12.2 After the term.After the minimum or fixed term, the agreement continues monthly and either party can end it with 30 days' written notice.

12.3 Fixed price.The monthly price in the proposal is fixed for the period stated in the proposal. If you choose a fixed term of 3, 6 or 12 months, the monthly price is fixed for that term. A price change takes effect only after 30 days' written notice and never within a fixed term or a fixed-price period.

12.4 Guarantee. Section 2.1 and the guarantee in your proposal apply as written.

12.5 By Profit Prime. Profit Prime may terminate or suspend the services immediately if the Client materially breaches these terms, fails to pay, provides false or misleading information, behaves abusively, or provides content or instructions that breach applicable law or the policies of Meta, Google or other relevant third-party platforms.

12.6 Project work.Project work may be terminated with 14 days' written notice. The Client remains responsible for payment for work completed up to the termination date and for any approved non-cancellable third-party costs.

12.7 Effect of termination. You keep your ad accounts, pages, domain and patient data. Contact data remains available for export for 30 days. Completed deliverables will be provided after all outstanding invoices have been paid.

13. Third-Party Services and Force Majeure

Our services may integrate third-party platforms, tools, and services (hosting, payment processors, email services, AI processing services, etc.). Client is responsible for compliance with third-party terms and any associated fees. AI voice processing may use secure third-party AI platforms with appropriate data protection agreements in place.

Advertising platforms and messaging providers set their own policies. We use reasonable efforts to configure campaigns and automation in line with those policies, but we cannot guarantee the continued approval, delivery, availability or functionality of any third-party platform.

Force majeure. We are not liable for delay or failure caused by circumstances beyond our reasonable control, including platform outages, advertising-account restrictions, third-party service failures, internet or telecommunications failures, cyber incidents, government action or changes to third-party platform policies. For the guarantee period, section 2.6 applies.

14. Governing Law

These terms are governed by the laws of the Netherlands. Disputes will be resolved through good-faith negotiation or, if necessary, through courts in the Netherlands. For clients outside the Netherlands, local consumer protection laws may also apply.

15. Changes to Terms

We may update these terms. Updated terms are published on this page with a revised date. An update does not change a running minimum or fixed term, a fixed-price period or a signed proposal unless you agree in writing or the law requires it. For ongoing monthly agreements, we notify you in writing of material changes at least 30 days before they take effect.

16. Contact Information

For questions about these terms, please contact us at info@profitprime.nl or through our contact page. Profit Prime B.V., Atoomweg 63, 3542 AA Utrecht, Netherlands.

Results Disclaimer

Individual results from Profit Prime services may vary. Past campaign performance does not guarantee identical results for future clients.